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ReferralMaker CORE

The easiest way to start your Ultimate Year in Real Estate.

One membership gives you Brian Buffini’s complete 365-day system, including access to The Blitz, Dupli-Care, Referral Management System (RMS), tools, training, daily plans, and more. That’s a $5,000 value for just $99/month ($999/year).

What’s inside every CORE membership

The Ultimate Year in Real Estate

Brian Buffini’s complete 365-day business system. Includes The Blitz lead generation sprints, Dupli-Care transaction multiplication, and A Season of Organization.

Referral Management System

The behavior engine that runs the system. Includes the Referral Ratio, Priority Action Center, referral tracking, and daily action plans. Works alongside your existing CRM.

CORE training

Three short video courses with Brian Buffini on the fundamentals of the Work by Referral system. Understand why the plan works so you can execute it with confidence.

Done-for-you digital marketing

Monthly eReports, social posts, and Pop-By tags, professionally produced and ready to send. Stay top of mind without adding hours to your week.

Resource Library access

Scripts, templates, guides, and strategies for building a predictable, profitable referral-based business. Organized and ready to use.

Remember, you didn’t just join a Blitz. You started your Ultimate Year.

The Blitz

Generates Opportunities. Focused lead generation sprints built around selling seasons.

Dupli-Care

Multiplies Transactions. Turns existing relationships into repeat business and referrals between sprints.

A Season of Organization

Builds the Foundation. Strengthens your database, habits, and systems so everything else runs better.

You can begin your Ultimate Year at any point in the calendar. CORE is the easiest way to start.

Your CRM stores data. The Referral Management System tells you what to do with it.

Most agents already have a CRM. The RMS is not a replacement for it. It adds what no standard CRM can provide. Only Buffini has this and it’s built into every CORE membership.

YOUR CRM = INFRASTRUCTURE

  • Stores contacts and relationship data
  • Manages pipeline and transaction history
  • Handles lead routing and reporting
  • Answers: “Who do I know?”
  • Cannot tell you what to do today to generate a referral
  • Cannot calculate how many contacts you need to hit your income goal
  • Cannot track the path from a specific relationship to a closed transaction

THE RMS = BEHAVIOR

  • Translates your income goal into a specific weekly action plan
  • Surfaces the right contact at the right time through the Priority Action Center
  • Tracks the full path from contact to referral to closed transaction
  • Answers: “What do I do today to generate a referral?”
  • Shows where your effort is actually going through the Focus chart
  • Keeps the system working even on your lowest-motivation days
  • Works alongside your existing CRM, not instead of it

The RMS does not replace your CRM. It activates it.

Why the Buffini system works

Agents who commit to the Buffini system don’t wonder where their next deal is coming from

The Good Life: Success stories from our community

Agents just like you have already done this

Jody Huffmaster's Good Life Story - Real Estate Agent Coaching

Jody Huffmaster

Broker/Owner

Jody’s brokerage closed 262 transactions, generating $70.3M in sales volume and $2.3M in total GCI in 2025.
Jeff Lewis' Good Life Story - Real Estate Agent Coaching

Jeff Lewis

REALTOR®/Agent

Jeff’s sales volume jumped from $18.4M to $31.7M with the support of One2One Coaching in 2025.
Nicole Vermillion's Good Life Story - Real Estate Agent Coaching

Nicole Vermillion

REALTOR®/Agent

By committing to proven systems and leaving her full-time job to focus on real estate, Nicole grew her GCI 60% in one year, while building a balanced life without sacrificing income, family, or service.

Join Referral Maker CORE today

One membership. A complete system.

$99 USD
per month $999Savings of $189
USD annually
$119 CAD
per month $1,199Savings of $229
CAD annually
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Monthly vs. Yearly Pricing

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What’s included

  • The Ultimate Year in Real Estate (The Blitz, Dupli-Care, A Season of Organization)
  • Referral Management System (RMS)
  • CORE training
  • Done-for-You digital marketing
  • Resource Library

Ready for more?

Explore One2One Coaching and
Leadership Coaching, or compare all memberships.

Looking to bring the system to your entire team?

Call 1-800-945-3485 x2
or Talk to Someone.

Frequently Asked Questions

What is Referral Maker CORE?

Referral Maker CORE is Buffini & Company’s membership that gives you everything you need to run The Ultimate Year in Real Estate, including The Blitz lead generation system, Dupli-Care, the RMS, CORE training, done-for-you digital marketing, and the Resource Library. It’s the easiest way to start building a referral-based business.

The Blitz is Buffini’s lead generation engine inside The Ultimate Year in Real Estate. Three focused seasonal sprints help you generate 85% of your yearly leads in just 180 days. Together with Dupli-Care and A Season of Organization, it makes up the complete 365-day system that CORE runs all year.

Your CRM stores contacts. The RMS tells you what to do with them. It adds a daily behavior plan built around your income goal, referral tracking from contact to closed transaction, and the Priority Action Center. None of that is something a standard CRM provides.

The Ultimate Year in Real Estate (including The Blitz, Dupli-Care, and A Season of Organization), the Referral Management System (RMS), CORE training, done-for-you digital marketing, and the Resource Library. Over $5,000 of value for $99/month ($999/year).

Through The Ultimate Year in Real Estate, you follow a structured daily plan aligned to the natural selling seasons so your pipeline stays full without cold calling or chasing online leads. The Blitz sprints inside the The Ultimate Year in Real Estate are designed to generate 85% of your yearly leads in 180 days.

None at all. CORE is designed as the starting point for the Buffini system. Whether you’re new to the methodology or coming back to it, CORE gives you everything you need from day one.

Yes. CORE is the foundation. As your business grows, One2One Coaching and Leadership Coaching are natural next steps. Your habits, database, and results from CORE carry forward.

Sign up for CORE today!

Sign up for CORE today!

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