The podcast for leaders who want productive agents

Real conversations with broker/owners and team leaders about how productive agents lead to better recruiting, stronger retention, and a more profitable business.

New episodes every week with Ethan Beute

Latest episode · Episode 1 · Brian Buffini, Founder & Chairman

The Job of a Real Estate Leader: Agent Productivity

For 75 years, brokers have wrestled with the same three problems: recruiting, retention, and profitability. Brian Buffini says they’re byproducts, not goals. Here’s the one thing to chase instead, and the Buffini leadership model built around it.

  • Why agent productivity, not recruiting or retention, is the goal to chase
  • The only two numbers Brian has watched in every leadership seat he’s held
  • Why the right team size is 10 agents or 40, but never 25

Nov

18

Wed

Coming next · Episode 2 · Chris Austin, Team Leader, Kansas City

Agent Retention Runs on Their 5-Year Goals, Not Yours

Chris Austin, Team Leader, Kansas City. Agents leave when the team design and plan don’t get them where they want to go. Here’s the day-one conversation that ties their goals to your growth.

Episode with previous episodes

Nov

18

Wed

Coming next · Episode 2 · Chris Austin, Team Leader, Kansas City

Agent Retention Runs on Their 5-Year Goals, Not Yours

Chris Austin, Team Leader, Kansas City. Agents leave when the team design and plan don’t get them where they want to go. Here’s the day-one conversation that ties their goals to your growth.

Previous episodes

About the show

Recruiting, retention, and profitability are not three separate problems.

They’re connected, and agent productivity is what connects them.

Each week, Ethan sits down with a leader who is finding real ways to help agents succeed and talks through what’s working, what they’re learning, and what it’s doing for the business.

Built for broker/owners, team leaders, and the emerging leaders and operations staff moving from doing the work to leading people. If you’re an agent building your own business, start with The Brian Buffini Show.

Meet your host

Ethan Beute is chief ambassador at Buffini. In his conversations with real estate leaders, the ones winning on recruiting, retention, and profit are the ones who invest in their agents first.

He has hosted more than 500 podcast episodes, WSJ bestselling author of two books, and served real estate professionals for more than 15 years at BombBomb, Follow Up Boss, and Zillow.

Meet your host

Ethan Beute is chief ambassador at Buffini. In his conversations with real estate leaders, the ones winning on recruiting, retention, and profit are the ones who invest in their agents first.

He has hosted more than 500 podcast episodes, WSJ bestselling author of two books, and served real estate professionals for more than 15 years at BombBomb, Follow Up Boss, and Zillow.

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New episodes each week plus takeaways from each conversation you can put to work with your agents.

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Want to build an agent-first business?

Buffini coaches, broker/owners, and team leaders train on the same model you hear discussed on the show. Talk to us today about how you can train to be an Agent-First CEO.