turns daily actions into leads.

Fill your pipeline all year.

DAYS
HRS
MINS
SECS

Generate 85% of your leads in just 180 days.
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Prep Your Agents for Real Estate Success

CFSP Office - Certified Full-Service Real Estate Professional
Call 1-800-945-3485 x2 to learn more.

Call 1-800-945-3485 x2 to learn more.

Showcase Your Office’s Professional Status

The Certified Full-Service Professional (CFSP) designation teaches agents to articulate the unique value of their services, while delivering a “wow” experience to clients.

This virtual series—including high-powered marketing and presentation resources—hones the critical skills required of a full-service real estate professional, enabling them to justify appropriate fees in their market.

Recruiting top real estate agents

Recruit Top Producers

A CFSP Office designation will set you apart from the competition and attract top producers in your market. Strengthen your recruiting strategy by scheduling events around CFSP Modules to build engagement and momentum.
Discussion with certified real estate agents

Retain Your Best Agents

Encouragement, training and a winning culture create an environment that helps agents buy and sell more homes. Support your top agents by helping them become Certified Full-Service Professionals.

A happy couple after selling their house

Boost Profits

Did you know that agents we coach and train earn 10 times the typical REALTOR® income? Our systematic approach to generating referrals and building clients for life is what delivers these results. With CFSP, your agents are equipped to thrive in any market.

Set the professional standard in your market.

Call 1-800-945-3485 x2 for enterprise pricing.

A Module-based Learning System Built for the Modern Real Estate Office

Brian Buffini in formal suite

Brian Buffini  Module 1: The Full-Service Professional

Brian will reveal the dangers of underperforming in today’s market. Agents will learn how to provide full-service excellence, be true professionals, and build clients for life.

Bestselling author Jon Acuff in black t-shirt

Jon Acuff  Module 2: The Soundtracks of Real Estate

NYT bestselling author Jon Acuff will offer a masterclass on how to use our thoughts to confidently navigate any industry change.

Will Guidara wearing a black blazer

Will Guidara  Module 3: Unreasonable Hospitality

Author of the NYT bestseller Unreasonable Hospitality, Will shares strategies to elevate customer experience and turn clients into enthusiastic promoters of your business.

Advertising legend Ron Tite wearing spectacles

Ron Tite  Module 4: Building a World-Class Unique Selling Proposition

Advertising legend turned bestselling author brings his brand-building and marketing expertise to help your agents seize attention, build trust and grow their USP into a brand.

Brian Buffini in formal suite

Brian Buffini  Module 5: The WOW Customer Experience

Customers now expect more than ever. Brian will guide agents on delivering an exceptional customer experience to both new and past clients, creating a steady stream of high-quality referrals.

Stay Ahead with Bonus Modules

The industry changes fast and your skills should too. CFSP includes ongoing updates and bonus modules so you always have the latest strategies and insights.

Chris Voss, Rachael Yeaman & Dave McGhee Bonus Module: Negotiate Like a PRO

Lead better conversations and win better deals.

Michael Thorne -Bonus Module: Demystifying AI

Michael Thorne Bonus Module: Demystifying AI

Use AI to work smarter, serve faster and close more confidently.

Phil M Jones - Bonus Module: Critical Conversations in Real Estate

Phil M Jones Bonus Module: Critical Conversations in Real Estate

Master the words, tone and timing of professional dialogue.

This groundbreaking program includes a complete suite agents can use to demonstrate their value proposition. Plus world-class buyer and seller presentations geared to the new era in real estate.

Preparing your team with a CFSP designation includes:

CFSP designation marketing kit for real estate agents

Cutting-Edge Marketing Suite

CFSP real estate agent taking on phone

Dialogues to Handle Objections with Confidence

CFSP presentations for all-new buyer and seller

All-New Buyer and Seller Presentations

Exclusive CFSP credentials for real estate agent

Exclusive CFSP Credentials

Give your Team a Strategic Advantage by Becoming a Certified Full-Service Professional Office!

Call 1-800-945-3485 x2 for
enterprise pricing.

Certified Full-Service Professional Office seal for your team
“The breadth of training CFSP offers and the timing of the program is a shot in the arm for real estate professionals and more importantly, their clients and customers.”
Kenneth R. Trepeta Esq.
Kenneth R. Trepeta Esq.President and Executive Director Real Estate Services Providers Council, Inc.
“With a professional business coach and now a new designation, I can demonstrate the value I bring to each client.”
Kate Johnston
Kate JohnstonBroker Owner, Key Realty
“Brian Buffini is the gold standard for our real estate training needs, and what a blessing to have new material with a professional designation at this critical time of change in our industry!”
Alan Smith
Alan SmithBroker/Owner, RE/MAX Professionals
“I’m so excited to have a new certification from Brian. What better way to prepare for huge changes than to get better with the greatest trainer in the industry!!!”
Mike Burns
Mike BurnsBroker Owner, RE/MAX Professionals
“So proud to be a part of it, and know we will raise the standard!”
Wendy Griffis
Wendy Griffis Wendy Griffis Group
“Love this and the encouragement it provides us professionals!!”
Jennifer Davis
Jennifer Davis
“Love the CFSP designation! Can't wait for the additional training!”
Michael Cell
Michael Cell
“Buyers are looking for educated agents. CFSP will help them to recognize your worth immediately compared to other agents.”
Lori-Cheek-Headshot
Lori Cheek

Now is the time to build market share, not lose it.

Attract top talent as a CFSP Office, get agents certified to deliver full-service excellence, and develop top producers who bring professionalism to our great industry.

Become a Certified Full-Service Professional Office

Call 1-800-945-3485 x2 to learn more.